GTM Forward Deployed Engineer
Foley · Remote US
About this role
## GTM Forward Deployed Engineer ### Overview Foley is looking for a **GTM Forward Deployed Engineer** to make our go-to-market engine truly **AI-native**. This is a **generator role** (not a coordinator role): you’ll take hypotheses, build experiments and agents, ship them, and measure impact on **pipeline, conversion, and/or cost per lead**. You’ll be the growth engineer for the entire go-to-market team (**marketing, product marketing, and sales**), working from a **live AI platform**, a **governed path to production**, and a **small team of builders** already shipping. --- ### What You’ll Do #### 1) Run the Growth Experiment Engine - Turn GTM hypotheses into experiments across **messaging, channels, targeting, offers, pricing pages, and sales plays** - Design experiments with a **control**, a **pre-chosen metric**, and enough **volume** to trust results - Run high-volume tests: **kill losers fast**, **scale winners**, and maintain a **learning log** #### 2) Build the Agents That Do the Work - Build **research and enrichment agents** that understand an account before a rep does - Create **signal + trigger detection** (e.g., new DOT authority, fleet growth, safety events, upcoming renewals) - Own **lead scoring, qualification, and routing** so every lead is worked by the right person/agent - Run **personalized outbound and lifecycle programs** at scale, including **deliverability ownership** - Instrument **tracking and attribution** to understand what’s working #### 3) Support Product Marketing - Test **positioning and messaging** against real buyers - Launch with **targeting, pages, and follow-up** already wired - Turn **sales calls, win/loss data, and competitor moves** into insights - Build **content and SEO/GEO tooling** so Foley’s compliance expertise shows up where buyers search #### 4) Support Sales - Deliver **prospect research and account prep** reps don’t have time for - Surface signals that tell reps **who to call and why now** - Build tools that reduce admin time and increase selling time - Ensure smaller deals are handled by systems built to work them well #### 5) Build on the Platform, Not Around It - Build go-to-market agents on Foley’s **AI platform** and **shared ontology** (not a separate growth stack) - Contribute **connectors, skills, and signals** other teams can reuse - Add GTM concepts to the ontology so teams describe accounts consistently #### 6) Operate with Judgment & Guardrails - Ship through **review and release gates** - Handle **consent, PII, and email/SMS/calling rules** from day one - Build systems that remain **running and trusted** months later #### 7) Contribute to the Team - Participate in marketing/product marketing/sales meetings; leaders set priorities - Partner with **RevOps, the data team, and other builders** - Share what you build and help others move faster --- ### Who You Are You’re a builder with **proven results**—when asked what your work did, your answer is a **number**. You may come from: - **GTM Engineer**: built outbound/enrichment, owned deliverability, can explain pipeline impact (including bad weeks) - **Growth Engineer**: ran experimentation, instrumentation, and attribution for funnels/products; now applying it to sales-led + self-serve - **Founder/Operator turned builder**: built a GTM motion from zero, including agents and landing pages, and grew measurable outcomes --- ### Must-Haves - Drove **measurable growth** with AI/agents (pipeline, meetings, conversion,
Listing freshness
CronJobs last confirmed this listing 55m ago. If its source stops confirming the opening for seven days, this page is removed from active inventory.