GTM Engineer
Bobyard · San Francisco
About this role
**GTM Engineer** **Position Overview** Bobyard is seeking a GTM Engineer to design, build, and scale the systems behind go-to-market motion. You'll own the infrastructure connecting Clay, Equals, HubSpot, Lemlist, and the broader GTM data stack—building systems, analyzing data, and optimizing how we sell, retain, and grow. **What You'll Do** • Own and architect HubSpot—workflows, automations, data models, and integrations for Sales, CS, and Marketing • Design scalable systems for real-time revenue and performance visibility • Build reporting and dashboards in Equals for ARR, NRR, conversion rates, pipeline health, and GTM efficiency • Connect and manage GTM tools into a unified, insight-driven data ecosystem • Analyze data to identify trends, forecast outcomes, and drive smarter decisions • Automate and optimize processes to accelerate conversion and scale **Desired Attributes** • 3+ years in GTM, Sales Ops, or Systems Architecture at high-growth B2B SaaS • Deep HubSpot expertise (custom objects, workflows, integrations, reporting) • Strong SQL and data-analysis skills • Experience with Equals, Clay, Lemlist, SerpApi, or similar GTM platforms • Strategic, growth-oriented, analytical mindset • Hands-on builder who designs for scale **Benefits** • Competitive salary + equity ($130k–$160k base + equity) • Collaborate with a dynamic, driven team • Build a massive company **Details** Full-time, in-person role based in San Francisco. We seek people with exceptional learning velocity and follow-through.
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